LENOCI FRAGRANCE GROUP

COMPANY HISTORY

Lenoci Fragrance Group is a family owned and operated fragrance manufacturing company in Fairfield, New Jersey.


Our creative and development strengths include perfumes, toiletries, and home fragrance products. Our customers reach consumers through a broad range of retail trade channels – from Saks Fifth Ave to Home Shopping Network.
Located just 14 miles west of New York City, our 13,000 square foot facility in Fairfield, NJ features creative and quality control labs, manufacturing, warehouse, and administrative offices.



Pictured: Vito Lenoci, Master Perfumer - 1976 evaluating a new creation which was called Pheromone & launched by Marilyn Miglin. Fast forward 44 years, this fragrance is still being sold and is Marilyn Miglin's top selling fragrance.


Lenoci Fragrance was founded by Vito Lenoci, a Master Perfumer and entrepreneur who began his career in 1966 as a lab technician at Fleuroma in Sunnyside Queens, NY.


With some major successes - such as Sweet Honesty created in 1972 for Avon (and which went on to become one of Avons top 5 selling global brands) - he became VP, Creative Director at Lautier Aromatiques with the challenge of establishing a US division in 1977.


In 1981, with an opportunity to lead creative development and attain an equity position in a new venture, Vito and his partners formed Novarome. Recognized for his achievements, he was elected President/COO in 1990. He helped built Novarome into a $13m fragrance house. In 1995 the company was sold to Robertet and Vito stayed on as President/COO. Within six years the company obtained placement on many core vendor lists of major fragrance marketers – becoming a key player in the US fragrance industry.


In 2001, at the age of 53, Vito sold his stock, retired, and spent 2 years exploring America in his convertible. In May of 2002, the American Society of Perfumers recognized Vito’s life-long contributions to the fragrance industry and presented him with the Lifetime Achievement Award. While retired, after a distinguished 36 year perfumer career, a number of customers encouraged Vito’s return to provide creative solutions for their fragrance needs – and in 2002, Lenoci Fragrance Group LLC was formed.

LENOCI FRAGRANCE GROUP

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